Website Maintenance, Clients Don’t Care About The Code

Clients Don’t Care About the Code

Web support and website maintenance is interesting in that, though clients see the end product via their browsers, they rarely see the actual work: the written code, the installed modules, plugins etc. The client is often clueless to whether their application is built on a ball of band-aided spaghetti code about to implode or a model of computer science perfection… and rarely do they care as long as it seems to work in the browser.

Its About Responsiveness

As a website maintenance company, the potential clients I speak to are simply looking for someone to call when there is a problem with a website or when a website needs updating. Their expectations are simple, in that they want someone to acknowledge their need and then address their need in a timely fashion. The number one pain point for clients, and why they are seeking an alternative to their current website maintenance company, is lack of responsiveness.

  • I have never been asked any real questions regarding my ability to write clean, efficient and compliant code.
  • I have never been asked for code samples

In fact, I would say that 99% of my sales pitches don’t involve any reference to my ability to write or work in code. It simply is not what the client cares about.

Post by Shane Larrabee

Shane Larrabee is founder of FatLab, LLC and has over 20 years experience as a business leader, web developer and online communication consultant.